2026 Live Shopping Trends: What You Need to Know From Whatnot
Live shopping is no longer a niche—it’s redefining retail, and Whatnot is at the forefront. By 2025, the platform surpassed $6 billion in sales, more than doubling its previous year’s growth. Millions of shoppers now spend time watching live streams, bidding on products, and interacting with sellers and communities in real time. This unique combination […]
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